As the mascots of the 15th National Games, the pair of “Greater Bay Chickens” named Xiyangyang (Joyful Lamb) and Lerongrong (Harmonious Lamb) have long served as a warm emotional bond connecting people. On December 28, a vibrant “Greater Bay Chickens” New Year theme launch ceremony integrating cute interactive activities, new product releases and cultural-tourism fusion will kick off at Yun Tai Garden. A host of surprises are unveiled in advance, inviting the public to join a joyous New Year gathering.
Multiple Highlights Spark High Anticipation
The event at Yun Tai Garden on the morning of December 28 is set to be an explosion of joy, with multiple highlights building up the excitement: “Greater Bay Chickens” blind box redemption cards hidden in 15 spots across the garden await exploration, with the chance to win limited-edition collectibles; adorable “Greater Bay Chickens” mascot dolls will team up with clowns to deliver immersive interactive performances; and souvenirs featuring National Games elements will be given out randomly.
At this launch ceremony, the surprise debut of the “Bay Chickens Leaping Horses” limited-edition New Year collection will showcase three product series that perfectly capture the authentic Lingnan New Year flavor and trendy cuteness, bringing the festive ritual sense to a whole new level. The “Bay Chickens Leaping Horses – Wishes Come True” blind boxes & New Year gift sets are a dream come true for blind box enthusiasts, with 4 regular designs carrying practical blessings and 2 special editions doubling the joy. The “Fireworks & Cuteness” ornament series brings iconic Lingnan delicacies within reach—local treats are transformed into exquisite, highly realistic and irresistibly cute ornaments, allowing the vibrant vibe of the Greater Bay Area to accompany people wherever they go. The showstopper, the “Bay Chickens Red Steeds” New Year plush toy series, exudes warmth and charm. Dressed in fiery red armor, these plush toys can be hung on backpacks or placed on desks, bringing a strong sense of security and motivation for the future.
Limited-Edition New Products Debut with Cuteness
The launch ceremony will also present the diversified development blueprint for the “Greater Bay Chickens” IP, with a number of cross-industry collaborations announced simultaneously, infusing the cute IP with greater artistic and cultural-tourism value. Among these collaborations, the Guangzhou Grand Theatre will launch special derivatives integrating quintessential Guangzhou elements such as Cantonese opera facial masks and arcade buildings. It will also create an original children’s play starring the “Greater Bay Chickens”, organize a variety of art popularization activities for the public, and partner with cultural institutions in the Greater Bay Area to expand the scope of cultural exchanges, showcasing the artistic side of the “Greater Bay Chickens”.
The cultural-tourism integration sector is equally packed with highlights. Building on the soaring popularity of the “Greater Bay Chickens”, relevant authorities will promote a series of star-studded concerts at sports venues in the Greater Bay Area, achieving in-depth integration of sports and cultural tourism, and converting the “traffic” from sports events and performances into lasting “staying power” for urban cultural tourism. They will also partner with the “Greater Bay Chickens” to feature at the Haixinsha INNO Carnival, using this iconic urban landmark as a window to create immersive cultural-tourism experiences through diverse forms of entertainment, food and music. This initiative will position the “Greater Bay Chickens” as joyful guides, conveying the dynamic and open spirit of Guangzhou. Leveraging the advantages of IP operation, innovative paths for value transformation will be explored around the “Greater Bay Chickens”, bringing IP products that embody Guangzhou’s culture into households across the region.
A rich lineup of New Year activities has also been teased at the launch ceremony. The “Greater Bay Chickens Olympic Sports Carnival” is scheduled to start trial operations in early February 2026, featuring nine distinctive sections including a “Greater Bay Chickens” theater, a Chinese sturgeon exhibition area and a dome theater, catering to visitors of all ages. The “Greater Bay Chickens” mascot dolls will also continue their parade tours across the city. In addition, a variety of uniquely designed “Greater Bay Chickens” mailboxes will be installed in locations throughout the city.
